Any digital media that includes the right to useĪ DAM solution streamlines asset management and optimizes the production of rich media, particularly within sales and marketing organizations, by creating a centralized management system for digital assets.There are many types of digital assets, including but not limited to: It is any file type of value that is owned by an enterprise or individual, comes in a digital format, is searchable via metadata, and includes access and usage rights. ![]() ![]() The digital asset is a key component of the DAM process. DAM functionality helps many organizations create a centralized place where they can access their media assets. ![]() Digital Asset Management (DAM) can be used to refer to both a business process and a form of information management technology, or a digital asset management system. A digital asset management solution is a software and systems solution that provides a systematic approach to efficiently storing, organizing, managing, retrieving, and distributing an organization’s digital assets.
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